Kim Worrmann Jensen, project coordinator for Sustainability and Product Development at Destination Trekantomradet in Denmark, shares insights into their innovative approach to regenerative tourism. Collaborating with the NorReg project, Destination Trekantomradet has launched a pilot initiative to engage visitors in sustainable practices. One such initiative involved addressing the overpopulation of beach crabs by inviting visitors to catch and cook them, turning an environmental challenge into a unique culinary experience. Jensen highlights the growing interest in regenerative tourism, noting, “The interest is very big; especially the possibility to give something back to the place.” This approach not only fosters environmental stewardship but also enhances the tourism experience by encouraging active participation and meaningful contributions from visitors.

his blog story highlights Thor Fannberg Gunnarson, the dedicated manager of Hótel Snaefellsnes in Iceland's picturesque Snaefellsnes peninsula. Just two hours from Reykjavík, the hotel emphasizes personal service and a cozy countryside atmosphere. The adjoining coffeehouse, Vegamót, is renowned for its locally sourced cakes and bread, popular among both locals and visitors. Thor's involvement in the NorReg project has been transformative, driving him to champion environmental consciousness and community impact. His hotel serves as a base for a citizen science project focused on local seal protection, in collaboration with Snaefellsness National Park. This initiative underscores Thor's commitment to regenerative tourism and highlights the importance of sustainable practices in the industry.

Discover the inspiring journey of Ragnhildur Sigurðardóttir, manager of Snaefellsnes Regional Park, as she champions the movement of regenerative tourism in West Iceland.

Rentabike.fo, run by Bartal and Berit, promotes sustainable tourism in the Faroe Islands. They encourage biking to explore the islands and focus on repairing bikes with reused parts. Their commitment to regenerative tourism inspires both locals and tourists to choose eco-friendly mobility.

Go Local Faroe Islands, led by Oda, offers intimate, eco-friendly tours that highlight Faroese culture and nature. Committed to regenerative tourism, Oda encourages guests to support local markets and protect the environment, aligning with the NorReg project's sustainability goals.